The Client.
Intermountain Health operates a not-for-profit system of 34 hospitals, approximately 400 clinics, medical groups with some 4,600 employed Physicians and advanced care providers, a health plans division called Select Health with more than one million members, and other health services across Utah, Colorado, Idaho, Nevada, Wyoming, and Montana.
In 2024, Intermountain Health was ranked as the #1 large health system in the nation by Fortune magazine, citing it as a national leader in healthcare thanks to its outstanding clinical outcomes, cutting-edge medical research to enhance patient care, telehealth capability to enhance access, and focus on preventative care and overall wellness.
The Objective.
Craft presentation materials consistent with the Intermountain Health brand to showcase the vendor’s expertise in recognition branding, program tools, and custom communications for their 70K employees. The creative solutions should be sensitive to the high burnout nature of the medical profession and inspire engagement to create impact through appreciation.
My Role.
I was the sole designer on this client project, responsible for the brand curation and all creative deliverables. I collaborated with a small team, including a Project Strategist, Creative Director, and Senior Copywriter.
